Stats and analytics for 2021

Spoiler Warning: There are spoilers ahead for Star Trek: Discovery Seasons 3-4, Mass Effect: Legendary Edition, and Star Trek: Voyager.

Now that 2021 has come and gone, I thought it would be interesting to look back on the progress the website made over the course of the year. Thanks to my web host and other analytics I have a fair amount of data to measure the website’s performance.

A big caveat: this is just for fun! Running Trekking with Dennis is my hobby, not a serious job, and I don’t write here because I’m desperately chasing huge numbers of readers or “internet points!” I enjoy having a space of my own where I can share my thoughts and review some of the films and TV shows that I’m interested in – and I’d still be here even if no one showed up to read any of it!

It’s time to look at some stats and numbers for 2021.

If 2020 had been a year of slow and steady growth, 2021 was a wild rollercoaster! A couple of articles went “viral” – or at least as close to going viral as I’m ever likely to get – and those two posts accounted for significant spikes in views in June and again in December. Other articles generally did well, and I saw decent views for most of my Star Trek episode reviews, which was great, but those two pieces in particular seemed to get a lot of attention.

Overall, more than 61,000 people visited the website in 2021 – up from 14,000 in 2020. That’s a year-on-year increase of more than 300% – meaning the website more than quadrupled the number of hits this year. That’s astonishing, and the fact that so many people showed up to read articles that I’d written is actually quite a humbling feeling.

The number of visitors to Trekking with Dennis in 2021 could fill London’s O2 Arena more than three times over!

Visitors came from all corners of the globe, too. Trekking with Dennis picked up readers from the heart of Africa, every nation in South America, India, Russia, and even China! I guess I’m allowed through the Great Firewall (at least for now)! Every country in Europe was represented in the stats, including smaller countries like the Faroe Islands. Hi, Faroese readers!

Of course, the majority of views came from the Anglosphere, with the United States being the number one country. The UK, Australia, Canada, New Zealand, and South Africa were all well-represented, too. Considering the website is in English and deals with a lot of American-made films, games, and television programmes, I’d expect to see most of the views coming from those regions.

Hello, Faroe Islands!

In early November, the website’s name changed – and so did the URL. This change was disruptive, but far less so than I had initially thought. Though the number of hits definitely dropped following the change in URL, things actually got back to normal pretty quickly, and in December I saw the second of those “viral” posts I mentioned – something I definitely wasn’t expecting!

Across 2021 I wrote 263 articles – slightly more than in 2020. And those articles contained a combined 649,000 words! To give you an idea of how much that is: it’s the equivalent of approximately eight “average-length” novels, 100,000 more words than Victor Hugo’s Les Miserables, or roughly the same number of words as Ayn Rand’s Atlas Shrugged. That’s a lot of words!

So let’s take a look at the top ten most-read articles in 2021. These are the ten pieces that I wrote in 2021 that scored the most hits.

Article #10:
Preliminary Star Trek: Strange New Worlds predictions

This was the third part in an unofficial series that I ran in the early part of the year, looking ahead to several upcoming seasons of Star Trek. In this article I looked ahead to Strange New Worlds and made a few predictions – guesses, really – about elements the show might include. As luck would have it, later that same day came the announcements of five new members of the main cast! That was some strange timing, especially considering that this was the first piece I’d written about Strange New Worlds in more than six months at that point.

One of my predictions has already borne out: I said in this piece that I was sure there’d be a redesign of the uniforms, and the teases we saw at Star Trek Day proved me right! With the show still a few months away, though, we’ll have to wait to see if I was right about anything else!

Significant line: “I’m really looking forward to Strange New Worlds. It seems to be offering more of a “classic” take on Star Trek when compared to recent projects, and I’m 100% there for that!”

Article #9:
(When) Will Marvel reset the MCU?

I don’t talk about Marvel a lot here on the website. Comic books and their cinematic adaptations aren’t usually my first choice, and while I’ve enjoyed some Marvel films as popcorn entertainment, I just don’t have the nostalgia or connection to the world of comics that many folks have. Regardless, on this occasion in June I talked about the Marvel Cinematic Universe and its growing complexity – and asked whether a potential reboot or reset might be coming any time soon.

Keeping up with all of the goings-on in the MCU can feel like a full-time job sometimes! And because of Marvel’s love of crossovers, the shared fictional universe that its films and TV shows inhabit can feel intimidating or even offputting to the newbie or casual viewer. As the MCU has moved away from being “the real world plus superheroes” into a connected, shared setting with its own lore and almost fifteen years’ worth of history, it’s become dense and complex. Not every MCU title is inaccessible as a result – but some are getting to that point. Just like the worlds of comic books have been reset (such as in DC’s famous Crisis on Infinite Earths series), I feel it’s inevitable that Disney and Marvel will eventually do the same, rebooting the MCU for a new generation of audiences.

Significant line: “The legacy of characters like Iron Man, Captain America, and the Hulk could pass to new iterations of those characters with new actors taking on lead roles in stories inspired by earlier films, but remaining distinct from them. New backstories could be created, perhaps based on different versions of the superheroes from other editions of their comic books.”

Article #8:
YouTube channel spotlight: Cruising the Cut

Back in February I took some time off from sci-fi and fantasy to highlight one of my favourite YouTube channels from the past few years. Cruising the Cut is part-travelogue, part-documentary, part-lifestyle vlog, and follows the journey of a man who lives aboard a canal narrowboat here in the UK. When I first started watching, Cruising the Cut only had a few thousand followers, but the channel has recently passed the 200,000 mark – a milestone that is thoroughly deserved.

I’ve always had a fascination with the canal network – a series of artificial waterways made in the early years of the industrial revolution. Cruising the Cut often has fun and interesting canal facts, but it’s also the kind of slow, gentle viewing that I think we all need sometimes. High-octane action and tense drama is great – but sometimes taking a break from that and slowing down is just what the doctor ordered!

Significant line: “Canal narrowboats only have a maximum cruising speed of around four miles-per-hour, so don’t expect Cruising the Cut to be zipping all across the country in each video.”

Article #7:
Mass Effect: Legendary Edition – Death by a thousand cuts

“Death by a thousand cuts” was the somewhat dramatic title that I gave to my review of Mass Effect: Legendary Edition in June. I felt it encapsulated my feelings about the so-called “remaster”: that there wasn’t one single overwhelming fault, but a plethora of little ones that built up and contributed to a sense that it was far less than it could have been.

I adore the Mass Effect games, and I went into Legendary Edition hoping to get a good version of the original trilogy. But unfortunately, BioWare and EA took the path of least resistance, putting together a pretty crap “remaster” that I felt was not worth the asking price. There were bugs that had been present in the original versions of all three games that hadn’t been fixed – and I couldn’t excuse such extreme laziness and such a lack of care. I recently crowned Legendary Edition my worst game of 2021.

Significant line: “Legendary Edition represents a phenomenal missed opportunity to take these games and do more with them.”

Article #6:
Star Trek: Voyager – The torpedo and shuttle “problem”

I have to admit I was surprised by the response to this one! In the late ’90s, some fans argued very strongly that the USS Voyager had used “too many” torpedoes and shuttlecraft over the course of its journey through the Delta Quadrant, and the argument did the rounds in some parts of the Trekkie community for a while. Though I hadn’t really seen many people discussing it in recent years, the argument always bugged me – so I finally wrote out my response.

In short, I argued that a combination of resource gathering, trading, and building replacements was more than acceptable as a counter-argument, and in particular the fact that the crew were resourceful enough to build not one but two Delta Flyers was proof of this. Obviously “it’s just a story,” and the number of torpedoes fired or shuttlecraft used was at the whim of the writers. But from an in-universe point of view, I don’t see why it has to be considered a big deal. It seems at least some people are still interested in this argument after all!

Significant line: “It stands to reason that, contained within Voyager’s databanks, are the designs and schematics for both torpedoes and shuttles.”

Article #5:
Star Trek: Discovery – Was there a last-second change for Tilly?

All the way back in January, shortly after Discovery’s third season finale, I wrote this relatively short piece looking at Tilly. This focused on the short epilogue at the end of That Hope Is You, Part 2, specifically the scene in which Captain Burnham arrived on the bridge to assume command for the first time. Amongst the assembled officers and crew was Tilly, but for some reason her uniform colour had been digitally changed – and pretty badly, too!

Tilly was originally supposed to be wearing the red colour of the command division, but seemingly at the last moment her command red had been changed to science blue via some pretty awful digital effects. She was only on screen for a few seconds, but this was pretty noticeable on a re-watch. Now that we know Tilly’s destination in Season 4, I wonder if the original plan at the end of Season 3 had seen her character go in a different direction? Maybe the original intention was for Tilly to remain on the command track, or perhaps even to serve as Burnham’s XO? We may never know!

Significant line: “It’s possible that this literally was a last-second change; the low quality of the texture used for the blue stripe may mean it was something thrown together in a matter of days…”

Article #4:
Star Trek: Discovery – eight “gravitational anomaly” theories

I wrote this list-article shortly after Star Trek’s “First Contact Day” digital event. Sonequa Martin-Green had introduced the first trailer for Discovery’s fourth season, and it was in this trailer that we first got wind of the “gravitational anomaly” – unnamed at the time. I put together a handful of theories based on what we’d seen and heard in the trailer, and even as we’ve hit the halfway point of the season, at least a couple of those remain plausible!

This was the first opportunity I’d had to talk about Discovery Season 4 outside of pure speculation, and the trailer had dropped some hints as to the anomaly that we now know as the DMA. I had fun putting the list together, and going back to past iterations of Star Trek for inspiration – and it seems a lot of people found it interesting, too. This article did well throughout the year, but really saw an uptick in hits around the time Season 4 premiered, and has continued to perform well as the season has progressed.

Significant line: “Star Trek’s past didn’t provide the key to understanding the Burn last season. Will something we’ve seen before come into play in Season 4?”

Article #3:
Mass Effect theory: unlucky humans

Replaying the aforementioned Mass Effect trilogy got me thinking about a theory I’d kicked around when the games were new. In short, my theory was that humanity was particularly unlucky to emerge as a spacefaring race only around forty years before the Reapers attacked. Had the Reapers’ invasion come earlier, or had humanity’s progress toward faster-than-light travel been slower, it might’ve been possible to avoid the Reapers altogether and to emerge into a galaxy with no other sentient spacefaring races.

Had the extinct Citadel Council left behind plans and warnings, humanity could have had a 50,000-year head-start on preparing for the next Reaper War! This was just a fun one, an idea I’d had when the Mass Effect trilogy was new. Giving it the full write-up treatment was fun, but in all honesty I didn’t expect it to gain much traction. Being timely helped this article a lot, though, coming only a few days after the launch of Legendary Edition. I guess there’s a lesson there about getting my articles written on time!

Significant line: “If humanity hadn’t encountered the Mars archive when they did, or if the Ilos scientists hadn’t prevented Sovereign from contacting the Reapers in dark space when it originally intended to, it seems plausible to think that humanity might have been overlooked by the Reapers – at least in this cycle!”

Article #2:
Star Trek: Discovery Season 4 – Unknown Species 10-C: The Suspects

This is the first of the two “viral” articles that I mentioned. Published in mid-December, shortly after the episode The Examples confirmed that the DMA is artificial in nature, this piece really took off! I put quite a bit of work into this long list-article, considering twenty-six different possibilities from past iterations of Star Trek – from The Original Series to Picard – as possible culprits for creating the DMA.

In the aftermath of The Examples, my head was swimming with half-formed theories about Unknown Species 10-C. It took a while to write it all up, but what resulted was definitely one of the more fun and engaging writing projects of the past few months. Discovery’s fourth season – like the third before it – seems determined to go in an unpredictable direction, but even if that’s the case I can still say I had fun considering all of these different possible connections to past iterations of the franchise. And apparently, at least some Trekkies were just as interested in Unknown Species 10-C as me!

Significant line: “I keep thinking back to Season 3 and the Burn storyline, and how the ending to that story was something completely unpredictable and brand-new to the franchise. It wouldn’t surprise me to see Discovery go down that road again.”

Article #1:
Mass Effect: Legendary Edition – what’s the best ending?

So we come to the most-read piece of the year! Published in late May, a couple of weeks after the launch of Legendary Edition, in this article I considered what the “best” ending of the Mass Effect trilogy might be from an in-universe point of view. I tried to consider the pros and cons of the synthesis, destroy, and control endings to Mass Effect 3, giving my thoughts on each.

I suspect that the reason this article got so many hits is that players were looking for a guide to achieving a specific ending to the game – something the article doesn’t provide! So unfortunately, despite this being the best-performing article of the year, I suspect many readers came away disappointed having not found what they were looking for! However, I hope those that stuck around found an enjoyable and thoughtful piece, one in which I did my best to consider how the various endings to the trilogy might impact the Mass Effect galaxy, and the friends Commander Shepard made along their journey.

Significant line: “I have a hard time making this choice – it’s by far the most difficult in the entire trio of games, even though the short epilogue that follows is anticlimactic at best.”

But wait, there’s more!

Those were the top ten most-read articles that I wrote in 2021. But the year also saw several articles from 2020 pick up a number of views, and I thought it could be fun to briefly look at a few of those. We’ll just do the top five, since this article is already running long!

Article #5:
Introducing someone to Star Trek for the first time

This article, from back in June 2020, didn’t pick up much attention at the time it was written. By the standards of the website at the time it did okay, but even then I didn’t feel it was breaking the bank in terms of its view count. But for some reason it did much better in 2021, picking up dozens and then hundreds of views in a slow trickle throughout the year.

In this list-article I picked out fifteen episodes and films that I felt could make for a great “first contact” for a new viewer; someone unfamiliar with the Star Trek franchise. I tried to avoid the obvious ones, like The Wrath of Khan, and suggested a few different stories that showcase the varied nature of Star Trek, and how the franchise can dip its toes in some very different genres. I’m glad that it found an audience in the end – and if it helped even one person introduce a friend or loved one to Star Trek, then it’s more than done its job!

Significant line: “I tried to pick a few examples of stories that hopefully show off not only the franchise at its best, but that it can be different to the preconceived notions many people have.”

Article #4:
Star Trekkin’ – a number one hit!

This is an article that I had a ton of fun researching and writing in August 2020! If you’re a big Trekkie you’ve probably at least heard of The Firm’s 1987 song Star Trekkin’, which, as the title of my piece suggests, topped the charts here in the UK. The song is ridiculously silly, and the music video that accompanies it is even more so, but it’s a weird and wonderful piece of Star Trek’s history that I wanted to acknowledge. It’s also a curiously British thing, in some ways.

I had this song on cassette many years ago, and I can remember listening to it through headphones on the school bus with the volume turned down – just in case anyone could overhear! I also bought the mp3 of the song again when I transitioned to digital music, and I confess that I still put the song on occasionally for both a bit of fun and a blast of nostalgia. Star Trekkin’ is a weird song, but it was fun to write about – and I’m glad that Trekkies are checking out what I had to say about it!

Significant line: “It’s well worth a listen for any Trekkie who hasn’t heard it, and while I don’t promise you’ll enjoy it as a piece of music, you might just crack a smile.”

Article #3:
Can we PLEASE stop calling things we don’t like “objectively” bad?

From the silly to the serious! I wrote this piece after getting sick to death of hearing so-called critics using the expression “objectively bad” to refer to things that they personally didn’t like. I’m not trying to nitpick or get mad about a technicality, but when I hear the word “objectively” used in the context of basically anything in media, and narrative choices in particular, I feel there’s a conscious attempt to try to shut down any counter-arguments. Media criticism is practically always subjective, not objective – no matter what anyone may claim.

There is no such thing as a film, video game, or TV programme that is “objectively” bad – nor “objectively” anything else. There are certainly works of entertainment that don’t follow established rules or precedent, but in every case opinions will vary from person to person. There are myriad examples of works of fiction that I personally hate that I know other people adore. Neither opinion is “objective” – and that’s that.

Significant line: “It’s got to a point where it’s been proclaimed so often that any time I see or hear the phrase “objectively bad,” I stop reading or listening. Any critic making such a statement has lost my respect and lost the argument.”

Article #2:
Five things to watch at New Year (instead of fireworks)

This one is pretty straightforward! In 2020 – and sadly, again in 2021 – many New Year events that are usually televised were cancelled due to the pandemic. For several years in the second half of the 2010s I’d spent my New Years Eves with the London fireworks display on TV basically by default, but with the event cancelled due to covid in 2020 I got thinking about what I might watch instead – and this list was born!

Beginning on the 30th of December 2020 and running through to the early hours of New Year’s Day, this post saw a huge spike in views, and the same thing happened this past New Year. Due to the huge number of hits it had got in the wee hours of the 1st of January it was already quite high on the list, but the extra attention it got in December 2021 propelled it to becoming one of the best-performing pieces of the year!

Significant line: “Hopefully by the time we’re thinking about the next New Year’s Eve, things will be much closer to normal.”

Article #1:
It’s time for Deep Space Nine and Voyager to get the HD treatment

This article was the most-read of 2020, so I’m not shocked to see that it continued to perform well in 2021! In this article I called on ViacomCBS to remaster Deep Space Nine and Voyager, both of which remain in standard definition at time of writing. I argued that the move to streaming should be the reason why the shows get remastered, because the process will be less expensive this time around due to improvements in technology and far less of a need to produce and ship optical discs.

It doesn’t seem like ViacomCBS cares about Deep Space Nine and Voyager right now, sadly, and even though Paramount+ is playing host to both shows (in regions where it’s available), there’s still no sign of a remaster. I think it could be a good investment, because a lot of Trekkies who remember the shows fondly would be interested to see a remastered version; it would certainly drive some sign-ups to Paramount+. There are some decent fan-made remasters that you can find online, though… so that’s something!

Significant line: “A lot of folks seem to have given up on the idea of ever seeing those series in HD given the move toward online streaming and The Next Generation’s lacklustre performance on Blu-ray, but CBS All Access should be Deep Space Nine and Voyager’s ticket to a full-HD remaster.”

So that’s it!

Trekking with Dennis exceeded all of my hopes and expectations in 2021, with more than 61,000 people showing up to read the pieces that I wrote. I’m thrilled with how well the website has been performing, and I hope 2022 will be another good year.

To those of you who joined me in 2021, thank you. I hope I was entertaining, informative, or just a fun way to kill some time! You can look forward to more of the same in 2022, as I have no immediate plans to shake things up or make changes to the kind of things I do here.

2021 was a wild ride in so many ways, and it wasn’t a great year for many of us. Entertainment experiences – like films, video games, and TV shows – are some of the things that keep me going, and writing my thoughts or reviews of some of them is an extension of that. A chance to spend more time thinking and writing about Star Trek and some of my other favourites continues to be an enjoyable hobby, and a great escape, at times, from some of the less pleasant things going on out here in the real world.

Thank you for your support over the past twelve months – and here’s to 2022!

– Dennis
Wednesday, 5th January 2022

All titles mentioned above are the copyright of their respective studio, owner, corporation, distributor, broadcaster, etc. This article contains the thoughts and opinions of one person only and is not intended to cause any offence.

Some stats and numbers for 2020!

As we look forward to some of the entertainment highlights of 2021, I wanted to take a moment to look back and reflect on how the website did over the last year. 2020 was my first full year of running the website, and thanks to both my platform and Google analytics I have a lot of data about the site and how it’s been performing.

First, I thought it could be fun to run down my top five most-read articles of 2020. Obviously I’m excluding the home page and any other non-post pages. Let’s start the countdown!

Number 5:
Cyberpunk 2077 and the dangers of hype

At time of publication this article did alright, but wasn’t exactly lighting up the board. As the release of Cyberpunk 2077 edged closer, however, I began to see an uptick in views. In the article I argued that, while Cyberpunk 2077 may ultimately be a good game, the ridiculously inflated hype bubble was likely to leave at least some players underwhelmed. Because this was published before the game’s release, the controversy the game ultimately generated was not yet known. Despite that, however, I’ve been around the games industry long enough to know an over-hyped title when I see one!

Standout line: “There will be things players can’t do, limits to customisation, and perhaps even the odd bug or glitch that snuck through testing or couldn’t be patched before launch.”

Number 4:
In defence of Luke Skywalker

I was pleasantly surprised to see such a big response to my essay about Luke Skywalker. I didn’t expect to see it in the top five most-read posts considering it was only published at the beginning of December, but I guess that says a lot about how folks responded to it. When I first began working on the website, this was one of the pieces I had in mind. I made several attempts to begin writing it earlier in the year, but I couldn’t get the words out the way I wanted and it ended up being re-written several times before I was happy with it. I know that The Last Jedi remains controversial, but I hope this essay at the very least presents a different side of the argument.

Standout line: “I absolutely see Luke’s characterisation as a mental health story, and not only that, but one of the better cinematic attempts to depict mental health in recent years.”

Number 3:
Could Voyager’s Doctor appear in Star Trek: Discovery?

You guys loved this idea, apparently! With one episode left (at time of publication) it’s still technically possible – and would be an interesting way for the season to end! I had speculated that the Doctor from Star Trek: Voyager – or rather, a backup copy of him from the fourth season episode Living Witness – could still be active in the 32nd Century. Bringing Robert Picardo back would have been fun, and would have tied Discovery to the 24th Century Star Trek shows. We did see some connections this season, but there aren’t many characters who could easily cross over. I didn’t necessarily expect this to happen, but there’s no denying it would’ve been cool!

Standout line: “If I were writing it, the way I’d see him involved would be working alongside Burnham, Saru, and the crew of Discovery to restore the Federation.”

Number 2:
Star Trek: Discovery Season 3 theory – warp drive

This is the second of two of my standalone Discovery theories that apparently people responded to! The odd thing about this one, though, is how many folks were reading it weeks after the season premiered. We knew as early as the first episode that this theory – in which I postulated that warp drive may not work at all – was not true. Yet this piece continues to get clicks, perhaps from folks who haven’t begun watching the season.

Standout line: “In order to understand this theory, we need a basic refresher course in how warp drive works in Star Trek!”

Number 1:
It’s time for Deep Space Nine and Voyager to get the HD treatment

Out of everything I wrote in 2020, this article was the runaway winner in terms of readership – more than three times as many people read this as read any other piece on the website. In this article, which was published back in March, I argued that Star Trek having a new home on CBS All Access (soon to be rebranded as Paramount Plus) should be the catalyst for Deep Space Nine and Voyager being remastered in HD. And the fact that so many of you have been reading and clicking on this post seems to validate that! I plan to follow this up and discuss options for upscaling or remastering older Star Trek episodes at some point this year, so stay tuned for that.

Standout line: “From a branding point of view, it isn’t a great look for CBS All Access to be offering some of its content for its flagship franchise in DVD quality. Netflix doesn’t do that, Amazon Prime Video doesn’t do that, and Disney+ certainly doesn’t do that.”

So those were the top five most-read articles and columns – out of a total of 226. When I started the website I had a few ideas for articles that I wanted to write – some of which have still not been published – but I had no idea I’d end up writing so many pieces on a range of subjects over the course of a year.

Not all of them performed as well as those above, though, so now let’s count down the five least-read posts!

Number 5:
VE Day – marking the 75th anniversary with documentaries

I love a good documentary, and in this relatively short piece to mark the 75th anniversary of VE Day (the end of World War II in Europe) I highlighted a couple. On the day it was published it did okay, but only picked up a handful of views. Looking back, if I were writing it now I’d make sure to give it a better header image which might’ve inspired a few more clicks; as it is now it doesn’t look very professional! But even in May I was still getting to grips with the site and how images worked. I will continue to highlight documentaries that I like – and I note that my piece on the Netflix documentary series Pandemic: How To Prevent An Outbreak did much better.

Standout line: “I’m going to look at two documentaries in this article, one British and one American. They both look at the same conflict from the same side, but with very different perspectives.”

Number 4:
An amazing tech demo

This piece looked at an Unreal Engine tech demo, one which I felt was as close to photorealism as I’d ever seen in a “game.” Even on my PC, which is several years old and is by no means a powerful gaming rig, Mýrdalssandur, Iceland looks outstanding, and it’s not always possible to tell you’re playing a game, such is the level of detail. I thought it was a great preview of how games could look in the years ahead. But I’m a geekdom and gaming writer, not a tech writer, and perhaps this piece just didn’t find favour with this website’s audience – even though I maintain its subject matter is interesting!

Standout line: “The imagery would fit right in with CGI created for the big screen – and looks a heck of a lot better than many of the CGI environments present in films from just a few years ago.”

Number 3:
Children of Mars – a review

At the time I felt that my review of Children of Mars did okay, and it did – by the standards of how many hits the website was getting then. For a short while it was even the most-read piece on the whole site! But this was January 2020, and the number of hits I was getting at that time is much smaller than I’m lucky enough to see a year later. So it’s not a big surprise to see it as one of the least-read pieces. I didn’t like Children of Mars on the whole, its overly-artistic, music-heavy style just wasn’t my thing.

Standout line: “The sequence where Mars comes under attack is worth watching for anyone intent on tuning in for Star Trek: Picard, but as I said it’s barely a minute long, and the rest of the episode, while interesting in concept, ends up being little more than fluff.”

Number 2:
Star Trek: Picard has red carpet premieres

Picture credit: StarTrek.com

As above, this was an article I wrote back in early January 2020 which likewise did okay by the standards of the website at the time, but has been eclipsed by other pieces written since. It’s also very topical, even more so than episode reviews, as it took a look at the premiere of Star Trek: Picard. This article was also a short one, which may be another reason why it was quickly forgotten.

Standout line: “When I’ve said in the past that it’s an absolutely amazing time to be a Star Trek fan, some people will have shrugged. But with such a huge amount of content coming, there really should be something for everyone…”

Number 1:
How football is handling the pandemic

So we come to the least-read article of 2020. And it’s one in which I stepped away from the usual output of the website – entertainment and geekdom – and turned to the world of professional sport. It was also a piece that was topical, dealing with the coronavirus pandemic, and for both of those reasons perhaps I shouldn’t be surprised that hardly anyone read it! Despite that, I don’t feel that the website needs to be confined to a single topic or series of topics. There’s room for me to talk about other things – and as I’ve said before, I don’t do this for clicks, I do it because I enjoy it. So while this piece about football was the worst-performing of the year, it may yet be a topic I revisit in future… if I have something to say!

Standout line: “But this situation is not only unprecedented, it’s one which the Premier League and the Football Association seem to have had no contingency plans for.”

So those were the top five least-read articles. Or the bottom five, if you prefer to think about it that way!

Let’s talk numbers. In 2020, over 14,000 of you visited the website. That’s an absolutely insane number of people! When I started writing I had no idea that my articles and columns would be read literally all over the world, but I’ve had readers from every continent except Antarctica! I’ve also seen the website’s readership grow month by month, such that December was the most successful month of the year in terms of hits.

In the first couple of hours on the 1st of January 2021, I’d surpassed the total number of clicks for all of January 2020, and by midday all the views for January and February. When I first started putting together the bare bones of this article I was planning to tell you that the best day for the website was back in October; I saw a big spike in views around the time Star Trek: Discovery Season 3 premiered, with folks checking in with a couple of my big pre-season theories. But to my surprise, December 31st blitzed right past that and became the site’s best day of the year – and best day ever. That was caused by a lot of people reading my article on what to watch at New Year, but that piece was a couple of weeks old so I was surprised to see it take off!

This piece about New Year did very well in the final hours of 2020.

Just going purely by categories, gaming is the most-discussed subject on the website. But adding up all of the various Star Trek categories, the Star Trek franchise beats gaming handily! I added eighteen posts to my “greatest hits” page in 2020 – a couple of which may not stay there forever! But those are the pieces I’m most proud of, and I’d encourage you to take a look at some of those articles and essays if you have time.

Across the 226 articles from 2020, I wrote a staggering 718,796 words.

To put that into context, I wrote more words on this website in 2020 than: Tolstoy’s War and Peace, Atlas Shrugged, Gone With The Wind, East of Eden, The Lord of the Rings and The Hobbit combined, or Moby-Dick.

Now I’m not saying that what I’ve written is objectively better than all of those famous works of literature. But… if someone wanted to read the most words possible, and didn’t care what those words were about, my website offers more to read than any of them. Just sayin’!

So that was a self-congratulatory look back at last year. I’m astonished at the positive response to my website and the pieces I’ve written here, and all I can really say is thank you. I’ll keep working on the site moving forward, discussing the topics I’m interested in, remaining positive wherever possible but also criticising where I feel it’s deserved, and hopefully continuing to have fun along the way!

Thank you for your support in 2020, and I hope you’ll check back regularly across 2021 and beyond.

– Dennis
Thursday, 7th January 2021

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