We won! Kind of…

After a difficult week for the entire Star Trek fan community, we finally got some good news. Star Trek: Discovery Season 4 is going to be available outside of North America after all.

This isn’t “total victory,” as there are still too many countries and territories where the season won’t be available – particularly in Asia and Africa. The series is not returning to Netflix. But in regions where Paramount+ exists – Australia, Scandinavia, and Latin America – the decision to withhold the new season from fans has been reversed. This was the easy bit – that particular decision was so stupidly arbitrary that it didn’t make sense to begin with.

Here in the UK, as well as elsewhere in Western Europe, the new season will go to Pluto TV – described as a “free streaming television service.” I’ll have to look up Pluto TV and how it works as I’m not familiar with it at all. In the UK, Germany, France, Russia, South Korea and “additional select countries” (whatever that might mean) Season 4 episodes will be available to purchase digitally on “participating platforms.” Could that mean Amazon Video, among others? Watch this space, I guess.

Discovery Season 4 is coming to Pluto TV!

Reversing the Netflix decision was never going to happen, not after contracts had been torn up and significant sums of money had changed hands. But this is a victory for Star Trek fans – and for fans of any franchise, series, film, or video game across the entertainment industry. It demonstrates the power of fans coming together, and how these kinds of pressure campaigns and reactions can and do have an impact even on the biggest corporations.

At the end of the day, ViacomCBS saw the backlash as a problem and a threat to their current and future profits. That’s the power that we – all of us – have as consumers and as fans. Because we all pulled together and expressed our collective anger, outrage, and frustration, the corporation had no choice but to sit up and take notice. Especially when the value of their shares began to fall.

ViacomCBS shares tumbled following the Discovery announcement and the backlash from fans.

A couple of days ago on Twitter, some anonymous nobody told me to stop “crying” about the Discovery decision because it “wouldn’t change anything.” That person was wrong. On an individual level, none of us have the power to stand up to big corporations; that’s true. But en masse, when fans pull together we can do anything. Star Trek’s history is testament to that.

In 1967-68, a letter-writing campaign orchestrated by Star Trek superfan Bjo Trimble literally saved The Original Series from cancellation at the end of Season 2. The fact that the show got a third season at all was all down to Trekkies. And later, in the 1970s, pressure from fans to bring Star Trek back led to The Animated Series and later The Motion Picture – the film which kicked off Star Trek’s renaissance going into the 1980s.

Star Trek returned in 1979 thanks to the overwhelming support of the fan community.

Following the cancellation of Enterprise in 2005, the fact that the franchise remained popular was a key factor in 2009’s reboot film getting the green light – something which ultimately led to Discovery, Picard, and the rest of modern Star Trek. At every stage of the franchise’s history, fan-led campaigns and the response from fans has been absolutely critical to keeping Star Trek going and reinvigorating the franchise. So it has proved again with Discovery Season 4.

This victory is imperfect. There are still too many Trekkies across the world who can’t access the series – and the rollout of Paramount+ is still plagued with the same problems it was yesterday. For fans in regions where Season 4 still won’t be arriving, this victory may not mean much at all. But it does give us hope for the future.

We still need to work hard to ensure Paramount+ and Star Trek are available to everyone.

ViacomCBS appeared to have forgotten about Star Trek’s international fans. But we reminded them that we’re still here, and that we still want to support the franchise and, albeit reluctantly in some cases, the corporation that owns and manages it. North American Trekkies were allies in that fight – as were many of the cast and crew of Discovery itself, applying pressure in public through their statements.

We can’t look at this as the end of the affair. Trekkies in Africa, Asia, Eastern Europe, and other parts of the world still won’t be able to watch Discovery Season 4, and there are too many regions without a planned rollout of Paramount+. We mustn’t forget that, and we have to keep pressure on ViacomCBS to ensure that they deliver for every Trekkie, not just those in the wealthy west.

Here’s hoping everyone can watch Discovery Season 4 soon.

I feel optimistic today. Not only because Discovery Season 4 is coming here in 48 hours’ time, but because ViacomCBS recognised how badly they screwed up. Rather than doubling-down and continuing to ignore the response from fans, the corporation did something to mitigate the problem, no doubt at a significant financial cost. It won’t have been free to disrupt Pluto TV’s schedule with mere hours to spare, after all! I’d been worried about Picard Season 2 and Strange New Worlds in light of the Discovery Season 4 debacle, but perhaps ViacomCBS has now learned how bad of a decision it was to try to cleave the fanbase in two. Maybe that means those shows are safe – that we will be able to watch Picard Season 2 together in February, no matter where we live.

So it’s time to investigate the mysterious Pluto TV and see how that works! Apparently Discovery Season 4 is being broadcast there at a scheduled time – 9pm local time – so I guess it works like a television channel rather than a streaming service. I don’t mind that, and if it’s possible to purchase the season or individual episodes for on-demand streaming I don’t mind doing that too. Whatever hoops we have to jump through it’ll be worth it to watch Discovery together.

Star Trek: Discovery Season 4, Episodes 1-2 will be available to watch on Pluto TV in the UK, Austria, France, Germany, Italy, Spain, and Switzerland on Friday the 26th of November 2021. The episodes will also stream on Paramount+ in countries and territories where the service is available, and will be available to purchase digitally in the UK and “additional select countries.” The Star Trek franchise is the copyright of ViacomCBS. This article contains the thoughts and opinions of one person only and is not intended to cause any offence.

Star Trek: Discovery won’t be available internationally.

The message above was posted on social media earlier this evening. What follows is my immediate response – a somewhat unstructured, angry response. For a more structured argument about ViacomCBS’ mishandling of the Star Trek brand internationally, check out this article.

I cannot believe what I just read. Star Trek: Discovery’s fourth season is not going to be made available on Netflix outside of the United States, and will only be available for international viewers sometime next year when Paramount+ arrives. I’m still digesting this truly awful news.

Over the last couple of weeks I’ve had a go at ViacomCBS – the corporation which owns and mismanages the Star Trek brand – for refusing to make Star Trek: Prodigy available internationally, despite that show being a co-production between CBS Studios and Nickelodeon… a ViacomCBS-owned channel that’s available in more than 70 countries around the world.

This Discovery news comes after Prodigy has been denied to international fans. Lower Decks Season 1 was also denied a simultaneous broadcast internationally, arriving almost six months later. So I can’t be alone in asking what the fuck ViacomCBS thinks it’s playing at. Are they trying to encourage piracy? Do they just not care about Star Trek? Perhaps they want to do as much harm as possible to their own brand, and that of their mediocre second-tier streaming platform at the heart of these problems: Paramount+.

ViacomCBS is desperately but incompetently pushing Paramount+.

To make this announcement less than 48 hours before Discovery’s fourth season was due to premiere is beyond insulting. It’s the latest and most egregious “fuck you” in a long line going back a couple of years at least from a corporation that doesn’t give a damn about Star Trek’s sizeable international fanbase.

Not only is Season 4 not going to be available on Netflix, but Seasons 1-3 have been pulled – or will shortly be pulled – from the streaming service as well, gated off behind a paywall that doesn’t exist because Paramount+ isn’t available here in the UK (and elsewhere) yet. It is at least possible to get the first three seasons of the show on blu-ray, so fans who want to watch or re-watch earlier seasons will be able to do so that way. But Season 4 isn’t available… or at least it isn’t available via conventional methods.

Perhaps this is some kind of visual metaphor?

When corporations choose to become gatekeepers and refuse to share the content that they’ve produced with fans who are literally holding their wallets open screaming “take my money!” then piracy, by default, becomes the only option to access that content. Discovery actually will be available internationally, because this is the 21st Century and most folks have internet access. With a tiny amount of effort it’s going to be possible to pirate every episode of the show, allowing fans to enjoy Discovery while ensuring that ViacomCBS doesn’t see a single measly cent by way of profit. That isn’t the decision fans made, it’s the choice ViacomCBS made.

Star Trek became an international franchise at the behest of ViacomCBS and its corporate predecessors. They advocated this kind of corporate globalism because – like the greedy little Ferengi they are – they saw profit beyond America’s borders. There are Trekkies from Tierra del Fuego to St. Petersburg because globalism proved so attractive for ViacomCBS, but the corporation has once again proved beyond any doubt that it doesn’t give even the tiniest of fucks about anyone outside of North America.

Leaked photograph from the ViacomCBS boardroom.

So as I said a couple of weeks ago about Prodigy: it’s totally morally justifiable to pirate it. Go right ahead and pirate Prodigy, and pirate Discovery too. ViacomCBS has told us to keep our money and fuck off, so let’s make sure they don’t ever see another penny of it. What’s the point in continuing to support a corporation that leaves its international fans out in the cold because it can’t manage the incredibly basic task of broadcasting a television show?

Broadcasting and streaming is ViacomCBS’ entire business model – yet time and time again they fuck it up. Paramount+ is a mediocre platform at best that will never be the Netflix and Disney+ competitor that its corporate masters wish it to be. It arrived on the scene a decade too late, with too little original content, and its rollout even within the United States has been horribly mismanaged by a corporation that appears to be run by absolute morons. Paramount+ recently lost the rights to all of the Star Trek films for several months – despite ViacomCBS owning the rights to those films. And as we’re learning the hard way once again today, its international rollout has been pathetically slow.

Only for fans in North America.

It’s such a shame for all of the actors, directors, and behind-the-camera crew who clearly have put a lot of work into Discovery Season 4 that their work is going to be tainted by a truly selfish and shitty business decision. It isn’t their fault, yet their hard work is now soured in the minds of many of the show’s biggest fans because of incomprehensible corporate bullshit.

I’ve been disappointed with ViacomCBS for a while for their pathetic mishandling of the Star Trek brand, but this latest attack has come as a body blow. I’m angry – actually legitimately angry – with a cowardly corporation that doesn’t have the faintest idea how to operate in a 21st Century television and streaming market. Their mismanagement will continue to harm Star Trek – perhaps fatally so.

ViacomCBS is the company responsible for mismanaging Star Trek.

I can’t speak for every Trekkie, but a lot of Star Trek’s international fans are losing patience with this corporation. It’s long past time for ViacomCBS to get a grip and start managing the franchise properly – before too much harm is done. Star Trek is an amazing franchise that everyone should be able to watch together and share with one another no matter where they’re from – but disgusting and insulting corporate decisions continue to get in the way and actively harm Star Trek.

Lower Decks is so much less than it could and should be entirely because ViacomCBS fucked up its international broadcast. The same will be true of Prodigy – a decision compounded in that case by the utterly ridiculous broadcast schedule. Four episodes, then a two-month break? What fuckwit came up with that idea? And now Discovery.

Here’s a newsflash for the ViacomCBS board: fans aren’t going to wait for the mediocre Paramount+ to arrive. A lot of Trekkies will pirate the show, and a lot of viewers who had been looking forward to seeing it on Netflix just won’t bother; they’ll have forgotten all about it by next year. So let’s all sarcastically applaud ViacomCBS for hammering a nail into the coffin of Star Trek. I hope someone out there with a modicum of business acumen will be able to step in and save the day – but I’m not holding my breath.

The Star Trek franchise – including Discovery and all other properties mentioned above – is the copyright of ViacomCBS. This article contains the thoughts and opinions of one person only and is not intended to cause any offence.